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What is SMART?
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The Secret is Revealed
In your marketing (and in life) you must serve before you sell.
Build a relationship that is based on your prosepct knowing you, trusting you and liking you first. 
LET'S GET TO KNOW EACH OTHER 
The concept of Serve Before you Sell is pure, simple and just makes sense.  Why would someone buy from you if they don't know you. Most of the time that game is won on being the cheapest.  To grow SMART, you need to build a relationship that is based on your prospect knowing you, trusting you and liking you before they will buy from you.

Here's how you do it:
Know who you are talking to - what are their pain points, needs and objections.
Provide them the resources they need to be educated and inspired.
Continue to nurture the relationship with more content and support.
Above all else ... always sell from your "why" not your "how"
LET'S TALK ABOUT YOUR WHY
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"People don't buy what you do, they buy why you do it."

-Simon Sinek
Want to learn how to grow SMART?
Schedule a 30 Minute Complimentary Coaching Session with Darien
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